Elevating Brand Identity for a Rising D2C Startup in India
Overview
When local identity meets global design standards, real transformation happens. That’s what Karvexia Edge delivered for PureFlame Naturals , a Chennai-based D2C startup offering handmade skincare and wellness products.
The brand needed more than just a website — they needed a digital presence that reflected their organic values, modern aesthetics, and trustworthiness. Karvexia Edge stepped in to create a full-scale brand revamp.
Challenges
Weak online visibility
Outdated logo and color palette
No structured SEO or content strategy
High bounce rate on mobile devices
Solutions by Karvexia Edge
Weak online visibility
Outdated logo and color palette
No structured SEO or content strategy
High bounce rate on mobile devices
The transformation was incredible. Karvexia Edge didn't just make us look better — they made us perform better online.Co-founder, PureFlame Naturals
âś… 3x increase in web traffic
âś… 42% rise in mobile conversions
✅ Organic keyword rankings for “natural face packs in India”
âś… New partnerships with local retail stores
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